Design Exchange Boston (DxB)
Campaign Producer and Lead Designer
Design Exchange Boston (DxB) is a design and innovation conference dedicated to celebrating the impact of design. The DxB experience explores the ideas, work, and strategies currently shaping our culture.
Guiding principles: Collaboration, Diversity, Greater Good, Quality, Bravery.
In collaboration with AIGA Boston as lead designer and campaign producer for the inaugural DxB conference, utilizing the identity initiated by Sapient Nitro Boston, we created both digital and print collateral used for the multi-day events. To establish the inaugural conference, we literally took by foot travelling around the city with the DxB plexi glass logo to iconic Bostonian landmarks, and created the Design is Everywhere campaign. I wanted to demonstrate the overflowing, multi-faceted creativity the city of Boston attains by bringing together and highlighting the diversity and talent that lives in all corners of Boston’s design and innovation industry.
Conference Agenda Poster
Flyer Postcard (front)
Flyer Postcard (back)
One of many Breakfast Roundtables
The Creative Process of Launching a Design Career
Welcome desk and Sponsors boards
UGC + experiential social content in popular creative design district / Seaport District
Steven introducing the next speakers
What does design have the power to do? One artist believes design in Boston can honor lost friends. This artist is dedicating his art to a friend who passed away too early in life. DxB = "Honor" In loving memory of Ellie Morin 05.14.91 - 12.21.11 What does DxB mean to you?